This post summarizes official announcements; it is not a review of a visit. Sources: the Dongjak Cultural Foundation's festival announcement (September 7, 2026) and its bread booth call and selection notices (August 27 and September 21, 2026), the festival page on Seoul's festival site Fun Seoul, Seoul city's Media Hub articles on Noryangjin Football Field (2021 and 2023), Dongjak-gu's Noryangjin Football Field schedule notices (August 7 and October 6, 2026), and news articles (2024 and 2026), checked on October 7, 2026. The character illustrations are GPT-generated images.
- Dates
- Sat, Oct 31, 2026
- Hours
- 12:00–17:00 (tentative)
- Venue
- Noryangjin Football Field (노량진 축구장)688 Nodeul-ro, Dongjak-gu, Seoul (서울 동작구 노들로 688)
- Fee
- Free (just join on site)
- Organizer
- Dongjak Cultural Foundation (동작문화재단)
- Official
- Official notice (Korean) ↗
- Updated
- when we last re-checked the official notice
📅 Schedule at a glance
October 2026
Event daysHighlightsTodayKorean public holidays
📌 What's on each day
- 10/31Sat★ Sing-Along · 22 bakeries · Baking·keyringToday
Dongjak Ppangdodong Bread Festival 2026 in Noryangjin, Seoul — Date & Parking, 22 Local Bakeries and a Bread Barbershop Sing-Along
On the last day of October,
a bread festival comes to Noryangjin 🍞
The 2026 Dongjak Ppangdodong Festival
(2026 동작 빵도동 축제)
runs Sat Oct 31, 12:00–17:00
at Noryangjin Football Field.
(The official notice marks the hours ‘tentative’,
and the poster only gives the start, ‘12:00’)
We put this together from
the festival announcement
the organizer, Dongjak Cultural Foundation,
posted on September 7,
and its bread booth notices.
🎪 What is Ppangdodong?
The Sangdo-dong area (상도동),
packed with bakeries,
is nicknamed ‘Ppangdodong’
(빵도동, also spelled Bbangdodong) —
‘ppang’ (빵) means bread.
This is Dongjak-gu’s bread festival,
named after that nickname.
This year’s slogan is
”A Sweet Day, a Bread-Packed Dongjak!”
The foundation describes it
as a cultural event that combines
bread sales, performances
and hands-on activities.
An April news article says
the festival was planned last year
on a proposal from local young people.
You don’t have to live in Dongjak-gu —
anyone in Seoul
can join on site for free.
🥐 How many bakeries are coming?
22 Dongjak-gu bakeries.
Only shops located in Dongjak-gu
that bake and sell their own bread
could apply.
The foundation called for 20 shops;
21 applied and all were selected,
and ‘Dongjak Ppang’ (동작빵),
the grand prize winner
of the ‘Ppang Ppang Contest’,
was added on top.
(The ‘21 shops’ in the announcement text
is the number picked through the call)
Bread booths are open 12:00–17:00 throughout,
and each shop sells up to 10 kinds
of breads and pastries,
including its signature item.
The foundation says it will publish
the list of bakeries later.
✨ What shows and activities are there?
From the Bread Barbershop Sing-Along Concert
to activities and the lounge — it’s all in this table.
| Category | Program |
|---|---|
| On stage | Bread Barbershop Sing-Along Concert & photo time (Bread Barbershop, 브레드이발소, is a Korean kids’ cartoon), busking by Dongjak-gu young artists ‘Tune Around’ (튠어라운드) and ‘Artist Comma’ (예술가 콤마), brass band ‘Boom Beat’ (붐비트) |
| Activities (all day) | Baking, keyring making, Bread Mini Sports Day, Ppangdodong Playground, Make Your Own AI Character (with Chung-Ang University’s Anchor Project team), reading & art programs |
| Ppangdodong Lounge | Coffee & drink food trucks, bread flea market, Ppangdodong events |
Start times for each show
haven’t been announced yet.
The foundation notes that
performers and programs may change
depending on how things run.
🚇 Getting there & parking
Noryangjin Station exit 9
Here’s the subway and parking
in one table.
| Category | Getting there & parking |
|---|---|
| Subway Lines 1 & 9 | Noryangjin Station exit 9 — come out and the sports grounds are right there (per Seoul city’s Media Hub) |
| Parking | The football and baseball field car parks hold 65 cars combined (per Seoul city’s 2021 description) |
Parking arrangements on festival day
aren’t in the official notice.
Questions: Dongjak Cultural Foundation
070-7204-3250, 3251
👨👩👧 Going with kids
The Bread Barbershop concert
comes with photo time.
Once the show time is out,
it’s worth timing your visit to it.
Activities run all day,
so it’s easy to fit in baking,
keyring making or the Bread Mini Sports Day
before or after the show.
The football field has artificial turf
(per Seoul city’s 2021 description),
so shoes kids can run around in are a good idea.
If you plan to buy from several bakeries,
bring a shopping bag or a big tote.
It’s an outdoor event,
so an extra layer for the kids
for the afternoon is handy too.
to have a card payment terminal
Bread booths don't sell coffee or drinks —
get those at the lounge food trucks
⏳ Not announced yet
□ Confirmed hours (now ‘tentative’)
□ Start times for each show & activity
□ Activity material fees, first-come limits
& advance sign-up
□ List of participating bakeries
□ Parking on festival day
□ What happens if it rains
□ Where the nursing room & restrooms are
□ Whether it’s also on Sunday, November 1
That last line is because of
a district office notice.
Dongjak-gu’s football field schedule (October 6)
also lists Sunday, November 1
as ‘Ppangdodong Festival’ (빵도동축제),
and the August schedule
had it down for October 28–31.
That table lists the days
the field is given over to events,
so it may differ from the festival dates.
The foundation’s announcement and Fun Seoul
both give the festival date as
Saturday, October 31 only.
When any of this shows up
in the official notices,
we’ll update this post.
👍 Recommended for these families
✔ Families who want to pick from
local bakeries all in one place
✔ Families with kids
who love Bread Barbershop
✔ Families looking for baking
or keyring-making activities
Bread shopping, a show and activities —
easy to wrap into
one Saturday afternoon.
We put this together from official announcements before going ourselves. The character illustrations are GPT-generated images.
🔄 Updates
- First write-up
📎 Sources
- 2026 동작 빵도동 축제 동작문화재단 · 2026.9.7 · 주최
- <2026 동작 빵도동 축제> 빵 판매부스 선정 결과 안내 동작문화재단 · 2026.9.21 · 주최
- <2026 동작 빵도동 축제> 빵 판매부스 모집 공고 동작문화재단 · 2026.8.27 · 주최
- 2026 동작 빵도동 축제 서울특별시 펀서울 · 관공서
- 63빌딩 아래서 짜릿한 경기를! 새로 생긴 '노량진 축구·야구장' 서울특별시 미디어허브(내 손안에 서울) · 2021.7.8 · 관공서
- 프로 경기장 못지않다! 최신 시설 갖춘 노량진 야구장과 축구장 서울특별시 미디어허브(내 손안에 서울) · 2023.2.20 · 관공서
- 동작구, CU와 손잡고 '동작 빵' 출시 헤럴드경제 미주판 · 2026.4.1 · 기사
- 골목골목 찾는 재미가 빵빵… '빵도동'으로 빵지순례 출발! 서울신문 · 2024.12.27 · 기사
- 2026. 11월 노량진 축구장·야구장 일반예약서비스 오픈 및 노량진 축구장(2026.11~12월) 추첨 일정 안내 동작구 체육정책과 · 2026.10.6 · 관공서
- 2026. 9월 노량진 축구장·야구장 일반예약서비스 오픈 및 노량진 축구장(2026.9~10월) 추첨 일정 안내 동작구 체육정책과 · 2026.8.7 · 관공서
This is a guide based on official announcements, not a visit review. Schedules, programs and fees can change, so please re-check the official notice before you go.
Translated from our Korean post with AI assistance. Dates, times, phone numbers and other numbers were checked against the Korean original on October 7, 2026. Program, performer and slogan names are our own translations and romanizations of the Korean, not official English names; Bread Barbershop is the English title of the Korean kids' cartoon 브레드이발소. We did not check whether the festival offers guidance in English. Original post (Korean)