This guide summarizes official announcements and is not a firsthand visit review. Character illustrations are GPT-generated.
- Dates
- Wed, Oct 7, 2026 ~ Sun, Oct 11
- Hours
- 10:00~21:00 (Day & Night Programs)
- Venue
- Seomgang Riverside area (섬강둔치 일원)221 Bukcheon-ri, Hoengseong-eup, Hoengseong-gun, Gangwon (섬강둔치)
- Fee
- Free (Hanwoo barbecue, sales booths, and food stalls are paid separately)
- Organizer
- Hoengseong Culture & Tourism Foundation ((재)횡성문화관광재단)
- Official
- Official notice (Korean) ↗
- Updated
- when we last re-checked the official notice
📅 Schedule at a glance
October 2026
Event daysHighlightsTodayKorean public holidays
📌 What's on each day
- 10/7Wed★ Fireworks Show · Opening CeremonyToday
- 10/9FriHangeul DayAutograph SessionToday
- 10/10Sat★ Fireworks Show · Walking ContestToday
- 10/11Sun★ Closing CeremonyToday
🔁 Daily · Music Festa 19:00 · Hanwoo Barbecue & Sales · Local Farm Market · Experience Center Dragon Slide
2026 Hoengseong Hanwoo Festival Schedule, Fireworks Show, Dragon Slide — Before Visiting Seomgang Riverside with Kids
A fall festival has opened 🐂
in Hoengseong, the home of Hanwoo beef!
Now in its 22nd year,
the 22nd Hoengseong Hanwoo Festival
kicked off on Wednesday, October 7
and runs for five days until Sunday, October 11
at the Seomgang Riverside area in Hoengseong.
Admission is free.
You only pay separately for food like Hanwoo barbecue and sales booths.
I’ve summarized the official festival information
from Hoengseong-gun press releases (October 6, 7, 8)
and the foundation’s posts on Gangwon Tourism and Korea Travel Portal.
🎉 Happening Now
The festival began with the opening ceremony and the first fireworks show on the 7th (Wed).
It runs until Sunday the 11th, so there are still three days left over the Hangeul Day holiday.
Here’s a table of the main remaining programs:
| Date & Time | Main Remaining Programs |
|---|---|
| Daily 19:00~21:00 | Elegant Hanwoo Music Festa — Popular singers & local arts groups (Main Stage) |
| Fri 9th 13:30 | Festival tour with the county mayor & ambassador actor Kim Seung-soo |
| Fri 9th 15:00 | Kim Seung-soo Fan Autograph Session · Photo Op · Prize Draw (Happy Hanwoo Welcome Center) |
| Sat 10th 09:40 | One Heart Sanso-gil Walking Contest (한마음 산소길 걷기대회) Start (Festival Main Stage) |
| Sat 10th 21:00 | Hanwoo Universe Fireworks Show — Large-scale multimedia fireworks |
| Sun 11th | Closing Ceremony |
There are two fireworks shows: on the 7th and 10th.
The only one left is Saturday the 10th at 21:00.
From the 9th to 11th, there’s also a daily SNS subscription verification event
at the Happy Hanwoo Welcome Center’s county PR booth.
🎪 What Kind of Festival Is It?
The slogan is “Delicious, Stay, Shine,”
and the theme is “A Restful Autumn,
A City of Shining Flavors — Hoengseong!”
The festival is organized around three themes — food, culture & arts, and experiences —
with 14 programs in total.
Daytime programs run 10:00~18:00,
and evening programs from 18:00~21:00.
The Hoengseong Culture & Tourism Foundation
is the host and organizer.
🍖 What Can You Eat and Buy?
Food booths and markets are open throughout the festival.
| Booth | Official Info |
|---|---|
| Hoengseong Hanwoo Barbecue (3 locations) | Operated by Livestock Coop, Agricultural Coop, Hanwoo Cooperative · Self-serve restaurant style |
| Hoengseong Hanwoo Sales (3 locations) | All cuts of Hanwoo beef for sale |
| Hoengseong Matmadang Food Zone | Local restaurants’ food booths |
| Hoengseong Local Farm Market | Direct market for local farm produce |
According to the Korea Travel Portal booth info,
here are the prices for 100g of sirloin:
| Sirloin Grade | Per 100g |
|---|---|
| Grade 1 | 21,000 won |
| Grade 1+ | 25,000 won |
| Grade 1++ | 27,000 won |
During the festival, the Hoengseong County Health Center
collects food samples from 24 participating food vendors
for inspection.
A diagnostic vehicle from the Provincial Health & Environment Research Institute
is stationed at the festival grounds.
🎢 What’s There for Kids?
The Hoengseong Hanwoo Experience Center (41 Munye-ro, Hoengseong-eup)
has been newly renovated
and is opening the Dragon Slide only during the festival.
It’s a ride where you slide down from a height of 10m.
| Hoengseong Hanwoo Experience Center | Official Info |
|---|---|
| Dragon Slide | Open daily during the festival 10:00~17:00 · Ages 10+ or height 120cm+ |
| Making Grilled Short Rib Patties | Daily at 14:00 during the festival · Naver advance reservation required |
| Feed Tractor Game | Newly renovated game |
| Dinosaur Coloring & Live Sketch | Color 14 types of dinosaurs and see them on screen |
The Experience Center has a different address from the festival grounds (Seomgang Riverside).
There’s no official info on how to get between the two.
🚗 Getting There & Parking
The official address is
221 Bukcheon-ri, Hoengseong-eup, Hoengseong-gun, Gangwon
(Seomgang Riverside area).
There’s no info in the official guide or press releases
on parking, shuttle buses, or traffic control.
The foundation’s website was also down as of October 8.
The map is set to the ‘Hoengseong Hanwoo Festival’ spot on Naver Map.
👨👩👧 If You’re Going with Kids
On Saturday the 10th, there’s a morning walking contest
and a night fireworks show.
The walking contest has
an 8km course for families with young children
separate from the regular 16km course.
Registration is first-come, first-served for 1,000 people from 09:00 on site,
and participation is free.
Tourists can also join.
For the Dragon Slide,
kids under 10 can ride if they’re at least 120cm tall.
Since the fireworks show is at 21:00,
it’s a good idea to bring an extra jacket for your child.
The only fireworks show left is Sat 10th at 21:00
Try visiting the Experience Center during the day and the festival grounds at night
🗺️ Extra Things to Do Over the Holiday
The foundation has also put together
holiday tourism programs linked to the festival.
| Linked Program | Official Info |
|---|---|
| Luge × Hanwoo Festival City Tour | Hoengseong Luge Experience ↔ Festival grounds, departs daily until the 11th · Apply via Dongbaek Travel website |
| Hoengseong Luge Experience | 30% discount on admission with Naver reservation during the festival (7th~11th) |
| Anheung Sticky Steamed Bun Making | 9th~11th at 10:30 & 14:30, 10,000 won (Red bean cookie set 16,000 won) · Reserve via Naver Place |
⏳ What Hasn’t Been Announced Yet
□ Parking, shuttle buses, traffic control
□ Music Festa lineup
□ Closing ceremony time
□ Operation in case of rain (including fireworks)
□ Fee for making grilled short rib patties
These haven’t been posted in the official info yet.
I’ll update this article if they are announced.
If you have questions, call the Hoengseong Culture & Tourism Foundation ((재)횡성문화관광재단)
at 033-808-8007.
👍 Recommended for These Families
✔ Families who want to enjoy Hanwoo barbecue and shopping together
✔ Families with kids over 120cm who want to try the slide
✔ Families who want to see the fireworks show during the holiday night
It’s a festival where you can make the most of a holiday —
Experience Center by day, performances and fireworks by night.
This article is based on official information before visiting in person. The character illustrations are GPT-generated.
🔄 Updates
- First write-up
📎 Sources
- 횡성군정보도자료(2026. 10. 8.) — 한글날 연휴, '횡성한우축제' 보고 횡성에서 하루 더 / 군정 홍보관 부스 / 찾아가는 감염병 진단차량 횡성군 · 2026.10.8 · 관공서
- 횡성군정보도자료(2026. 10. 7.) — 국민배우 김승수와 함께하는 제22회 횡성한우축제! 횡성군 · 2026.10.7 · 관공서
- 횡성군정보도자료(2026. 10. 6.) — 확 바뀐 횡성한우체험관, '드래곤 슬라이드' 운영 횡성군 · 2026.10.6 · 관공서
- 축제·행사 횡성한우축제 강원관광재단 강원관광 · 관광
- 횡성한우축제 한국관광공사 대한민국 구석구석(등록 (재)횡성문화관광재단) · 관광
This is a guide based on official announcements, not a visit review. Schedules, programs and fees can change, so please re-check the official notice before you go.
AI-assisted translation. Numbers and article structure were checked against the Korean original on 2026-10-09. This is not a new verification of the event announcements. Original post (Korean)