A guide compiled from official announcements, not a firsthand visit. Character illustrations are GPT-generated.
- Dates
- Thu, Oct 8, 2026 ~ Sun, Oct 11
- Hours
- 09:00–22:00; individual programmes vary
- Venue
- Tori Forest Urban Forest Park (도시산림공원 토리숲)501 Galmagok-ri, Hongcheon-eup, Hongcheon-gun, Gangwon (강원 홍천군 홍천읍 갈마곡리 501)
- Fee
- Free admission
- Organizer
- Hosted by Hongcheon County; organized by Hongcheon Cultural Foundation
- Official
- Official notice (Korean) ↗
- Updated
- when we last re-checked the official notice
📅 Schedule at a glance
October 2026
Event daysHighlightsTodayKorean public holidays
📌 What's on each day
- 10/8Thu★ Opening · Song contestToday
- 10/9FriHangeul DaySharing concertToday
- 10/10Sat★ Arts festival · Unity concertToday
- 10/11Sun★ Prize draw · Live musicToday
🔁 Daily · Ginseng & Hanwoo sales · dining · activity booths 09:00–18:00
Hongcheon Ginseng & Hanwoo Festival 2026 — Stage Times, Food and Family Activities
Hongcheon’s ginseng and Hanwoo festival
opens around the autumn holiday 🌱
Now in its 24th edition,
the 24th Hongcheon Ginseng & Hanwoo Festival
(홍천 인삼·한우 명품축제) opens
October 8 (Thu) and runs
for four days through October 11 (Sun)
at Tori Forest Urban Forest Park.
Admission is free.
This guide brings together the festival website
and Hongcheon County announcements.
🎉 The festival is under way
The opening ceremony and Hongcheon River
song contest are scheduled for the evening of the 8th.
The remaining holiday dates are
Friday the 9th, Saturday the 10th and Sunday the 11th.
These main-stage events follow
the festival website’s full timetable.
| Date and time | Main stage |
|---|---|
| 9, 10, 11: 10:00–12:00 | Festival events, host-led activities and local performances |
| 9, 10, 11: 13:00–14:00 | Stage activities; also at 17:00 on the 9th and 10th |
| 9 (Fri), 14:00–17:00 | Local clubs and singers |
| 9 (Fri), 19:00–22:00 | Love Sharing Concert |
| 10 (Sat), 14:00–17:00 | Hongcheon Arts Festival, including a philharmonic orchestra, janggu drums and a girl group |
| 10 (Sat), 19:00–22:00 | Unity Concert |
| 11 (Sun), 14:00–17:00 | Local clubs and singers |
| 11 (Sun), 17:00–18:00 | Lucky prize draw |
| 11 (Sun), 19:00–22:00 | Local clubs and singers |
The separate programme page gives 21:30
as the finish for both concerts
and 18:00–19:00 for the prize draw.
Since the official pages differ,
check the on-site timetable as well.
🎪 What kind of festival is it?
The slogan plays on the Korean words
for ginseng and cattle: “Stay healthy! Be excellent!”
This agricultural festival showcases
Hongcheon’s six-year-old ginseng
and Neulpureum Hongcheon Hanwoo beef.
Hongcheon County hosts the event,
organized by the Hongcheon Cultural Foundation.
🛒 What can we buy and eat?
Sales and food areas operate on all four days.
| Sales or food area | Daily hours |
|---|---|
| Six-year-old ginseng stalls | 09:00–21:00 |
| Self-service Hanwoo restaurant | 09:00–22:00 |
| Local farm and speciality products | 09:00–21:00 |
| Local food restaurants | 09:00–21:00 |
| Ginseng and Hanwoo exhibition pavilion | 09:00–21:00 |
Hongcheon County announced support of
150,000,000 won for
discounted six-year-old fresh ginseng
during the festival.
More than 10 tonnes were sold last year.
The discount rate was not specified.
The Korea Tourism Organization’s booth listing
also includes gimbap, puffed snacks, rice walnut cakes,
chicken skewers, hot dogs and ice cream.
🍪 What activities are there?
| Activity or event | Official guidance |
|---|---|
| Activity booths | 4–7 booths, daily 09:00–18:00 |
| Snack-character making kits | Five sessions a day |
| Ginseng fishing | Listed by name only |
| Ginseng auction | Two sessions planned daily |
| “Happiness for 10,000 won” Hanwoo mixed bones | Surprise offers between 09:00–12:00 daily; the livestock cooperative announces them on site |
Activities may end early
if supplies run out.
Individual fees and eligibility
are not given in the guidance.
🚗 Getting there and parking
The festival address is
501 Galmagok-ri, Hongcheon-eup,
Hongcheon-gun, Gangwon,
at Tori Forest Urban Forest Park.
Parking and shuttle arrangements
for the 9th–11th were not found
on the festival website or in the county releases checked.
👨👩👧 Visiting with kids
Activity booths run 09:00–18:00.
Stage events begin at 10:00,
with afternoon performances from 14:00.
Saturday the 10th’s Hongcheon Arts Festival
includes a philharmonic orchestra performance.
Official sources give different evening concert
finish times: 21:30 and 22:00.
Bring an extra layer for children
if staying into the evening.
They may finish earlier if supplies run out,
so try the activities during the day first.
⏳ Details not yet announced
□ Parking and shuttles for the 9th–11th
□ Activity booth types, fees and eligibility
□ Ginseng fishing times and fees
□ Fresh ginseng discount rate
□ Wet-weather arrangements
These were absent from the guidance checked.
They need another check when announced.
Festival operations enquiries:
033-439-5800.
👍 Who might enjoy it?
✔ Families shopping for fresh six-year-old ginseng and Hanwoo
✔ Families interested in making snack characters with children
✔ Families hoping to stay for a holiday evening concert
Shopping and activities by day, concerts at night:
several options for a holiday day out.
This guide was compiled from official announcements before a visit. Character illustrations are GPT-generated images.
🔄 Updates
- First write-up
📎 Sources
- 인삼한우축제 — 행사소개 (재)홍천문화재단 홍천축제 포털 · 주최
- 인삼한우축제 — 프로그램 (재)홍천문화재단 홍천축제 포털 · 주최
- 인삼한우축제 — 행사일정(전체일정표) (재)홍천문화재단 홍천축제 포털 · 2026.9.23 · 주최
- 제24회 홍천 인삼·한우 명품 축제서 '홍천 6년근 수삼' 할인 판매… 예산 1억 5천만 원 투입 홍천군(농정과) · 2026.9.28 · 관공서
- 홍천 인삼한우 명품축제 한국관광공사 대한민국 구석구석(등록 홍천군·홍천문화재단) · 관광
- 축제·행사 홍천 인삼한우 명품축제 강원관광재단 강원관광 · 관광
This is a guide based on official announcements, not a visit review. Schedules, programs and fees can change, so please re-check the official notice before you go.
AI-assisted translation of the Korean draft; numbers and structure checked on October 9, 2026. Conflicting official times and unannounced activity conditions remain explicitly noted. Original post (Korean)