This guide summarizes official announcements and is not a firsthand visit review. Character illustrations are GPT-generated.
- Dates
- Fri, Oct 23, 2026 ~ Sun, Oct 25
- Hours
- 23rd 14:00–20:00 · 24th & 25th 11:00–20:00
- Venue
- Oncheoncheon Eoulmadang area below Pusan National University Station (온천천 어울마당)48 Jangjeononcheoncheon-ro, Geumjeong-gu, Busan (Oncheoncheon Eoulmadang, 부산 금정구 장전온천천로 48)
- Fee
- Free
- Organizer
- Geumjeong-gu, Busan
- Official
- Official notice (Korean) ↗
- Updated
- when we last re-checked the official notice
📅 Schedule at a glance
October 2026
Event daysHighlightsTodayKorean public holidays
Korea Meteorological Administration · 10/16, 2 AM issued · forecasts can change
📌 What's on each day
- 10/23Fri★ OpeningToday
- 10/24Sat★ Make a WishToday
🔁 Daily · Coffee, bread & desserts · Flea market · LaLaLa Park playground & light tunnel
2026 LaLaLa Festival Dates, Hours & Ppangi Photo Zone – What to Know Before Visiting Oncheoncheon with Kids
10th LaLaLa Festival (라라라 페스티벌) — Fri, Oct 23, 2026 ~ Sun, Oct 25, 2026, Oncheoncheon Eoulmadang area below Pusan National University Station (온천천 어울마당) (Photo: Korea Tourism Organization · KOGL Type 3)
“Coffee and bread, and
autumn on Oncheoncheon flowing with culture” 🍞
That’s the line on this year’s poster.
The 10th LaLaLa Festival (라라라 페스티벌)
runs October 23 (Fri) to 25 (Sun)
for three days around Oncheoncheon Eoulmadang, below Pusan National University Station.
I’ve summarized the Geumjeong-gu press release (September 11)
and the Ministry of Culture, Sports and Tourism festival listing.
🎪 About the Festival
past festival — visitors at the riverside festival grounds (Photo: Korea Tourism Organization · KOGL Type 3)
past festival — a procession of festival visitors carrying glowing accessories (Photo: Korea Tourism Organization · KOGL Type 3)
The LaLaLa Festival began in 2016
with the slogan “Drink fragrant coffee! Eat sweet bread!
Enjoy fun culture!”
It is Geumjeong-gu’s signature food and culture festival.
This is its 10th year, so the theme is ‘10th Birthday Party’.
Adding experiences and rest areas to coffee, bread and desserts,
the district says it is designed as a festival where the whole family can stay and linger.
35 coffee, bread and dessert vendors chosen through advance screening
and 15 flea market stalls take part,
and the vendors’ specially created
’10th Anniversary Signature Menus’ will all be in one place.
⏰ When Is It?
Only the first day opens later.
| Date | Hours · Main Schedule |
|---|---|
| 10/23 (Fri) | 14:00–20:00 |
| 10/23 (Fri) 17:00 | Opening ceremony · Main stage, Oncheoncheon Eoulmadang |
| 10/24 (Sat) | 11:00–20:00 |
| 10/24 (Sat) evening | Make a Wish event |
| 10/25 (Sun) | 11:00–20:00 |
The hours are from the Ministry of Culture,
Sports and Tourism festival listing.
The opening ceremony features a celebration
for the 10th edition and congratulatory performances.
🗺️ What’s Where?
past festival — coffee being brewed at a festival booth (Photo: Korea Tourism Organization · KOGL Type 3)
The venue is divided into three zones.
| Zone | What’s There |
|---|---|
| LaLaLa Hub | Opening ceremony · Main stage performances · Citizen participation programs |
| LaLaLa Cafe | Coffee · bread · desserts from local businesses |
| LaLaLa Park | Eco-friendly healing playground · Light tunnel · Hands-on programs |
There will also be a ‘LaLaLa Lounge’ decorated
with plants and fabric,
adding more space to rest and eat.
The new attraction this year is
the roughly 3m-tall ‘Ppangi’ photo zone.
It is a giant inflatable version of
’Ppangi’ (빵이), the festival’s official character.
🎤 What Programs Are There?
2025 festival — performance stage and audience (Photo: Korea Tourism Organization · KOGL Type 3)
| Program | Details |
|---|---|
| LaLaLa Stage | Children’s shows · Magic · Pop music performances |
| LaLaLa Walking & Run | Walk and run along Oncheoncheon (T-shirt and souvenir planned) |
| LaLaLa Showdown (라라라 대첩) | Blind tasting to find a specific coffee bean (prizes for 1st–3rd place) |
| Make a Wish | Saturday evening event to make wishes and memories |
Walking & Run, Make a Wish and LaLaLa Showdown
took advance applications,
but the Geumjeong-gu notice now says applications closed.
Whether you can join on site
is not mentioned in the notice.
🌱 Events Worth Knowing
| Event | Details |
|---|---|
| “Bring Your Own Container!” Challenge | Perks for bringing your own tumbler or reusable container |
| Reusable container rental & return | Operated inside the venue |
| LaLaLa Happy Hour | Discounts from participating vendors at set times |
| Local shop receipt event | Show a receipt from shops near Pusan National University for a souvenir |
The Happy Hour times and the challenge perks
have not been announced yet.
🚇 Getting There & Parking
Just as the official venue name says,
it’s on Oncheoncheon below the subway station.
| Item | Details |
|---|---|
| Address | 48 Jangjeononcheoncheon-ro, Geumjeong-gu, Busan (Oncheoncheon Eoulmadang) |
| Subway | Line 1, Pusan National University Station · The venue is right below the station |
There is no information yet in the district’s notices
about parking or road closures during the festival.
Check the Geumjeong-gu notices once more before you go.
👨👩👧 If You’re Visiting with Kids
past festival — children’s hands-on activities and family visitors (Photo: Korea Tourism Organization · KOGL Type 3)
With kids, head to LaLaLa Park first.
The district says it is gathering an eco-friendly healing playground,
a light tunnel and hands-on programs there
as a play and rest space for children and families.
The LaLaLa Stage also has
children’s shows and magic.
The stage schedule by date is not out yet.
For a morning outing, go on the 24th or 25th from 11:00
Make a Wish is on Saturday evening
⏳ Not Yet Announced
□ Stage (children’s shows · magic) times by date
□ Walking & Run and LaLaLa Showdown times
□ Light tunnel operating hours
□ Happy Hour times
□ Festival parking & road closures
□ Operation in case of rain
These are not in the official information yet.
I’ll update this post when they’re announced.
If you have questions, contact the notice’s inquiry line,
Geumjeong-gu Environmental Sanitation Division, at 051-519-4422.
👍 Recommended for These Families
✔ Families with kids who love bread and desserts
✔ Families who want to rest at a playground and light tunnel
✔ Families who want an easy trip by subway
With coffee and bread booths, a playground, a light tunnel
and a children’s stage all in one place,
this is Oncheoncheon’s autumn food festival.
This article is based on official information, organized before visiting in person. Event photos are from the Korea Tourism Organization, released under KOGL Type 3 (attribution, no derivatives) and shown unedited. The character illustrations are GPT-generated.
📷 The festival in photos 7
Swipe to see more
🔄 Updates
- One-week check
- First write-up
📎 Sources
- 한국관광공사 국문 관광정보(TourAPI) — 라라라 페스티벌 행사 사진 (contentid 2484237) 한국관광공사 · 관공서
- 제10회 라라라 페스티벌, 10월 23일 부산 금정구 온천천에서 개막 (보도자료) 부산 금정구(환경위생과 식품문화팀) · 2026.9.11 · 관공서
- [신청마감] 제10회 라라라 페스티벌 참여프로그램 신청 안내 부산 금정구(환경위생과) · 2026.9.28 · 관공서
- 지역축제 - 라라라 페스티벌 문화체육관광부 · 관공서
- 제10회 라라라 페스티벌 (축제·행사) 비짓부산 · 관광
- 사이버스테이션 노선도 (1호선 부산대역) 부산교통공사 · 관공서
This is a guide based on official announcements, not a visit review. Schedules, programs and fees can change, so please re-check the official notice before you go.
AI-assisted translation. Numbers and article structure were checked against the Korean original on 2026-10-10. This is not a new verification of the event announcements. Original post (Korean)