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Written: October 10, 2026 · Updated: October 15, 2026

This guide summarizes official announcements and is not a firsthand visit review. Character illustrations are GPT-generated.
🎪 Event 📍 Busan Seo-gu
Dates
Fri, Oct 30, 2026 ~ Sun, Nov 1
Hours
Oct 30 (Fri) 16:00~20:00 · Oct 31 (Sat) 10:00~20:00 · Nov 1 (Sun) 09:00~19:00 (per timetable)
Venue
Songdo Beach area (송도해수욕장 일원)100 Songdohaebyeon-ro, Seo-gu, Busan, Songdo Beach (부산 서구 송도해변로 100)
Fee
Free admission (some experiences are paid, e.g. bare-hand mackerel catching 8,000 won)
Performers
나상도 · 백수정 · 카운트다운 · 탄단지 · 로코밴드 · SORA
Organizer
Seo-gu, Busan Metropolitan City (organized by Busan Seo-gu Cultural Center)
Official
Official notice (Korean) ↗
Updated
when we last re-checked the official notice

📅 Schedule at a glance

October 20261/2

November 20262/2

Event daysHighlightsTodayKorean public holidays

📌 What's on each day

  1. 10/30Fri★ Opening · Opening showToday
  2. 10/31Sat★ Hand catch · Grilling · Auction · Street danceToday
  3. 11/1Sun★ Hand catch · Grilling · Auction · Bridge walk · Hot StageToday
📍 Where it is Gangseo-guGeumjeong-guGijang-gunNam-guDong-guDongnae-guBusanjin-guBuk-guSasang-guSaha-guSuyeong-guYeonje-guYeongdo-guJung-guHaeundae-gu Seo-gu Songdo Beach area (송도해수욕장 일원) Seo-gu Gangseo-guGeumjeong-guGijang-gunNam-guDong-guDongnae-guBusanjin-guBuk-guSasang-guSaha-guSuyeong-guYeonje-guYeongdo-guJung-guHaeundae-gu
Busan Seo-gu · Songdo Beach area (송도해수욕장 일원)
See events in this region › Map: SGIS · vuski/admdongkor · CC BY 4.0 · 2026-07-01
📅 See on the event calendar

Busan Mackerel Festival 2026 Dates, Bare-Hand Mackerel Catching & Parking – What to Know Before Visiting Songdo Beach with Kids

17th Busan Mackerel Festival poster — Oct 30, 2026 (Fri) ~ Nov 1, 2026 (Sun), Songdo Beach area (송도해수욕장 일원) (Photo: Korea Tourism Organization · KOGL Type 3)

17th Busan Mackerel Festival poster — Oct 30, 2026 (Fri) ~ Nov 1, 2026 (Sun), Songdo Beach area (송도해수욕장 일원) (Photo: Korea Tourism Organization · KOGL Type 3)

As the sea breeze turns cool in late autumn,
a mackerel festival comes to the Songdo seaside 🐟

The 17th Busan Mackerel Festival (부산고등어축제)
runs October 30 (Fri) to November 1 (Sun)
for three days around Songdo Beach.

Admission is free.
A few experiences have a fee.

I’ve summarized the timetable on the official festival website
and the Busan city listing.

Picnic Basket Character (GPT-generated)

Let's take a quick look first!

🎪 About the Festival

past festival — Spectators and performers enjoying a moment together at a beach event venue (Photo: Korea Tourism Organization · KOGL Type 3)

past festival — Spectators and performers enjoying a moment together at a beach event venue (Photo: Korea Tourism Organization · KOGL Type 3)

Busan Songdo Beach — Songdo Beach’s sandy shore and high-rise coastal buildings (Jun 2021) (Photo: Korea Tourism Organization Photo Gallery · 한국관광공사 이범수 · KOGL Type 1)

Busan Songdo Beach — Songdo Beach’s sandy shore and high-rise coastal buildings (Jun 2021) (Photo: Korea Tourism Organization Photo Gallery · 한국관광공사 이범수 · KOGL Type 1)

This festival is all about mackerel,
Korea’s “national fish,“
and runs for three days at Songdo Beach.
This year’s slogan is
”Tasty mackerel, a fun Seo-gu!”

It is hosted by Seo-gu, Busan
and organized by the Busan Seo-gu Cultural Center.

On the sea there are kayaks and a paper boat race,
on the sand bare-hand mackerel catching and grilling,
and on stage performances and contests.

There is also a surprise mackerel auction
run by professional auctioneers
from the Busan Cooperative Fish Market.

✨ What’s On Each Day?

The first day, the 30th (Fri),
centers on the evening opening stage.

30th (Fri)Program · Location
16:00~17:00Street parade (gilnori) · Central Plaza
17:00~18:00Intangible heritage performance Gudeok Mangkkae Sori · Central Plaza
18:00~18:30Opening ceremony · Performance Zone
18:30~20:00Opening concert (Na Sang-do · Baek Su-jeong · Countdown)

On the 31st (Sat),
the daytime experiences get going.

31st (Sat)On-site Program · Location
10:00~19:00Mackerel wish cards · Central Plaza
12:00 · 14:00 · 16:00Bare-hand mackerel catching · Experience Zone
12:00~18:00Wood-fired mackerel grilling · Experience Zone
12:00 · 13:00 · 14:00Surprise mackerel auction (30 min each) · Central Plaza
12:30~13:00Mackerel Physical Challenge · Performance Zone
14:30~17:00Local Star in Seo-gu · Performance Zone
18:00~20:00Songdo Street Dance Contest · Performance Zone

The last day, the 1st (Sun),
opens with a morning walking event.

1st (Sun)On-site Program · Location
09:00~13:00Namhang Bridge walking event
10:00~19:00Mackerel wish cards · Central Plaza
12:00 · 14:00 · 16:00Bare-hand mackerel catching · Experience Zone
12:00~18:00Wood-fired mackerel grilling · Experience Zone
13:30 · 15:00Surprise mackerel auction (30 min each) · Central Plaza
14:00~15:00Mackerel Physical Challenge · Performance Zone
15:30~17:00Mackerel Hot Stage (Tandanji · Roco Band · SORA)
18:00~19:00Songdo Youth Night (EDM party)

🐟 What Can You Do On Site?

past festival — Fish being grilled under a beach tent (Photo: Korea Tourism Organization · KOGL Type 3)

past festival — Fish being grilled under a beach tent (Photo: Korea Tourism Organization · KOGL Type 3)

The three below need no pre-registration;
you sign up or join on the day.
They are open to everyone.

ExperienceFee · Notes
Bare-hand mackerel catching8,000 won · 100 people per session, three sessions a day (600 in total)
Wood-fired mackerel grilling3,000 won per fish
Surprise mackerel auctionJoin on site · goes to the highest bidder

Bare-hand mackerel catching means
grabbing live mackerel with your hands
in a large inflatable pool.

You can then grill the fish you caught
over a wood fire in the same Experience Zone.

📝 Pre-Registration: Two Programs Still Open

past festival — A child riding a boat they made themselves (Photo: Korea Tourism Organization · KOGL Type 3)

past festival — A child riding a boat they made themselves (Photo: Korea Tourism Organization · KOGL Type 3)

past festival — People taking part in an on-site fish market experience (Photo: Korea Tourism Organization · KOGL Type 3)

past festival — People taking part in an on-site fish market experience (Photo: Korea Tourism Organization · KOGL Type 3)

As of October 15, the website says
’Fly, Mackerel Rocket! and the Mackerel paper boat race
are now open for registration!
’
The other three are marked ‘closed’.

Pre-registration ProgramDate · Fee · Status
Fly, Mackerel Rocket!31st 13:00 · 16:00 (2 hours each) · 5,000 won per team · 100 teams · Open
Mackerel paper boat race1st 12:00 · 20,000 won per team · 30 teams · Open
Kayak mackerel treasure hunt31st · 1st · 10,000 won per 2-person team · Closed
New mackerel menu tasting31st · 1st · 5,000 won · Closed
Busan Cooperative Fish Market dawn tour31st · 1st 06:00~08:00 · 12,000 won · Closed

The mackerel rocket is a contest of how far
your homemade air rocket flies,
and in the paper boat race you build a boat
from cardboard and tape and race it on the sea. Sign up under ‘Pre-registration’ on the festival website.

To find out whether on-site sign-up is offered for the closed programs,
the festival asks you to check its notices page.


🚌 Getting There & Parking

2024 festival — A large crowd walking along the road (Photo: Korea Tourism Organization · KOGL Type 3)

2024 festival — A large crowd walking along the road (Photo: Korea Tourism Organization · KOGL Type 3)

Picnic Basket Character (GPT-generated)

Public transit is recommended

The address is 100 Songdohaebyeon-ro, Seo-gu, Busan
(부산 서구 송도해변로 100), Songdo Beach.

The website says nearby roads
get very congested during the festival.
The fastest way is Busan Metro Line 1
to Jagalchi or Nampo Station, then a bus.

Get Off AtBus
Songdo Entrance (송도입구)Bus 6 · 9 · 16 · 61 · 96-1 · 134 · 171 · 172 · 3006
Songdo Beach (송도해수욕장)Bus 7 · 26 · 30 · 71 · 96
Songdo Beach (Songdo Cloud Trail)City Tour Bus Orange Line · Green Line

If you drive, use the public parking lots.

Parking LotSpaces · Hours
Songdo Ocean Park Plaza (temporary)88 spaces · 08:00~22:00 during the festival
Songdo Off-street Public Parking Lot49 spaces · open 24 hours daily
6 on-street public lots in Amnam-dong28~50 spaces · hours vary by lot

For parking fees, check the signs
at each parking lot.

👨‍👩‍👧 If You’re Visiting with Kids

past festival — Children enjoying a water play activity (Photo: Korea Tourism Organization · KOGL Type 3)

past festival — Children enjoying a water play activity (Photo: Korea Tourism Organization · KOGL Type 3)

Most experiences are packed into
Sat & Sun 12:00~18:00.

Do bare-hand mackerel catching first,
then head to the grill
for two experiences in one go.

The surprise auction is at 12:00, 13:00 and 14:00 on the 31st (Sat),
and 13:30 and 15:00 on the 1st (Sun).

Picnic Basket Character (GPT-generated)

🔑 KICKBare-hand mackerel catching is on-site sign-up
12:00, 14:00, 16:00 — only 100 people per session
Get to the Experience Zone before your session

⏳ Not Yet Announced

Picnic Basket Character (GPT-generated)

□ Sign-up start time and method for bare-hand catching
□ How to join the Namhang Bridge walk
□ Parking fees
□ Operation in case of rain
□ Food zone opening hours

These are not yet in the official information.
The website says the schedule may change
depending on the weather and on-site conditions.

If you have questions, contact the Busan Seo-gu Cultural Center
at 070-8658-4085.


✔ Families with kids who want to catch a live mackerel
✔ Families who want to grill the fish they caught right away
✔ Families who want to show their kids a real auction

The same weekend, across Namhang Bridge in Yeongdo,
the 34th Yeongdo Bridge Festival takes place.
Our guide → Yeongdo Bridge Festival 2026

Catch it, grill it, even bid on it —
a festival that easily fills a whole day by the sea.

Picnic Basket Character (GPT-generated)

Check the official information again before you go!

This article is based on official information, organized before visiting in person. Event photos are from the Korea Tourism Organization, released under KOGL Type 3 (attribution, no derivatives) and shown unedited. Photos marked ‘Photo Gallery’ are from the Korea Tourism Organization under KOGL Type 1 (shooting dates noted). The character illustrations are GPT-generated.

📷 The festival in photos 18

17th Busan Mackerel Festival poster — Oct 30, 2026 (Fri) ~ Nov 1, 2026 (Sun), Songdo Beach area (송도해수욕장 일원)
17th Busan Mackerel Festival poster — Oct 30, 2026 (Fri) ~ Nov 1, 2026 (Sun), Songdo Beach area (송도해수욕장 일원)Photo: Korea Tourism Organization · KOGL Type 3
past festival — Children enjoying a water play activity
past festival — Children enjoying a water play activityPhoto: Korea Tourism Organization · KOGL Type 3
past festival — A child riding a boat they made themselves
past festival — A child riding a boat they made themselvesPhoto: Korea Tourism Organization · KOGL Type 3
past festival — Spectators and performers enjoying a moment together at a beach event venue
past festival — Spectators and performers enjoying a moment together at a beach event venuePhoto: Korea Tourism Organization · KOGL Type 3
past festival — Fish being grilled under a beach tent
past festival — Fish being grilled under a beach tentPhoto: Korea Tourism Organization · KOGL Type 3
2024 festival — A large crowd walking along the road
2024 festival — A large crowd walking along the roadPhoto: Korea Tourism Organization · KOGL Type 3
past festival — Night event booths set up on the beach
past festival — Night event booths set up on the beachPhoto: Korea Tourism Organization · KOGL Type 3
past festival — A pungmul troupe marching in traditional costumes
past festival — A pungmul troupe marching in traditional costumesPhoto: Korea Tourism Organization · KOGL Type 3
past festival — People taking part in an on-site fish market experience
past festival — People taking part in an on-site fish market experiencePhoto: Korea Tourism Organization · KOGL Type 3
past festival — Food booths and visitors at the festival venue
past festival — Food booths and visitors at the festival venuePhoto: Korea Tourism Organization · KOGL Type 3
past festival — Kayaking on the sea and a coastal cityscape
past festival — Kayaking on the sea and a coastal cityscapePhoto: Korea Tourism Organization · KOGL Type 3
Songdo Beach — Panoramic view of Songdo Beach and the marine city(2020年)
Songdo Beach — Panoramic view of Songdo Beach and the marine city(2020年)Photo: Korea Tourism Organization Photo Gallery · 부산관광공사 · KOGL Type 1
Busan Songdo Beach — Songdo Beach and marine leisure facilities on the sea (Jun 2021)
Busan Songdo Beach — Songdo Beach and marine leisure facilities on the sea (Jun 2021)Photo: Korea Tourism Organization Photo Gallery · 한국관광공사 이범수 · KOGL Type 1
Busan Songdo Beach — Songdo Beach and the coastal cityscape (Jun 2021)
Busan Songdo Beach — Songdo Beach and the coastal cityscape (Jun 2021)Photo: Korea Tourism Organization Photo Gallery · 한국관광공사 이범수 · KOGL Type 1
Busan Songdo Beach — The sea at Songdo Beach, mountains, and marine leisure facilities (Jun 2021)
Busan Songdo Beach — The sea at Songdo Beach, mountains, and marine leisure facilities (Jun 2021)Photo: Korea Tourism Organization Photo Gallery · 한국관광공사 이범수 · KOGL Type 1
Busan Songdo Beach — Songdo Beach’s sandy shore and high-rise coastal buildings (Jun 2021)
Busan Songdo Beach — Songdo Beach’s sandy shore and high-rise coastal buildings (Jun 2021)Photo: Korea Tourism Organization Photo Gallery · 한국관광공사 이범수 · KOGL Type 1
Busan Songdo Beach — Aerial view of Songdo Beach and the coastal urban area (Jun 2021)
Busan Songdo Beach — Aerial view of Songdo Beach and the coastal urban area (Jun 2021)Photo: Korea Tourism Organization Photo Gallery · 한국관광공사 이범수 · KOGL Type 1
Busan Songdo Beach — Songdo Beach’s curving coastline and high-rise buildings (Jun 2021)
Busan Songdo Beach — Songdo Beach’s curving coastline and high-rise buildings (Jun 2021)Photo: Korea Tourism Organization Photo Gallery · 한국관광공사 이범수 · KOGL Type 1
1 / 18

Swipe to see more

📍 Songdo Beach area (송도해수욕장 일원) 100 Songdohaebyeon-ro, Seo-gu, Busan, Songdo Beach (부산 서구 송도해변로 100)

🔄 Updates

  • Extra check
  • First write-up

📎 Sources

  1. 한국관광공사 국문 관광정보(TourAPI) — 부산고등어축제 행사 사진 (contentid 1399532) 한국관광공사 · 관공서
  2. 한국관광공사 관광사진 갤러리 — 송도해수욕장 사진(공공누리 제1유형) 한국관광공사 · 관공서
  3. 제17회 부산고등어축제 행사안내 (행사 일정표·현장 프로그램) 부산고등어축제 공식 누리집 (부산서구문화원) · 주최
  4. 제17회 부산고등어축제 세부 프로그램 (사전접수) 부산고등어축제 공식 누리집 (부산서구문화원) · 주최
  5. 제17회 부산고등어축제 축제소개 (오시는 길·주차) 부산고등어축제 공식 누리집 (부산서구문화원) · 주최
  6. 제17회 고등어 축제 홈페이지가 새롭게 단장했습니다 (대중교통 안내) 부산서구문화원 · 2026.9.4 · 주최
  7. The 17th Busan Mackerel Festival 부산광역시 · 관공서

This is a guide based on official announcements, not a visit review. Schedules, programs and fees can change, so please re-check the official notice before you go.

AI-assisted translation. Numbers and article structure were checked against the Korean original on 2026-10-10 and re-synced with the Korean original on 2026-10-15. This is not a new verification of the event announcements. Original post (Korean)